# Sigma Reef

> WooCommerce Growth & Operations Partner for US DTC brands doing roughly $50k-$300k/month in revenue. Sigma Reef runs a paid Growth Constraint Diagnostic, then scoped implementation and ongoing partnership work to lower operating costs, speed up execution, and grow the store sustainably.

Sigma Reef works with beauty, wellness, supplements, food & beverage, and pet care brands running on WooCommerce. Engagements start with a paid diagnostic that finds the single binding constraint (cost, speed, or revenue system) before any implementation work is scoped.

## Services

- [Services overview](https://sigmareef.com/services/): Growth Constraint Diagnostic, Constraint Removal Implementation, and Growth & Operations Partnership.
- [Growth Constraint Diagnostic](https://sigmareef.com/diagnostic/): the paid entry engagement — score a store's operating system across cost, speed, and revenue.
- [Method](https://sigmareef.com/method/): how Sigma Reef diagnoses, plans, implements, and measures.
- [Why Sigma Reef](https://sigmareef.com/why-sigma-reef/): the operating philosophy — evidence before recommendations, one accountable team, fixed fees.
- [Why WooCommerce](https://sigmareef.com/woocommerce/): the case for improving the system a brand already owns before recommending a platform migration.

## Proof

- [Proof and fit](https://sigmareef.com/proof/): named case studies and the proof standard used to evaluate fit.
- [Tuli case study](https://sigmareef.com/proof/tuli/): +900% monthly sales in the first year.
- [Modymarket case study](https://sigmareef.com/proof/modymarket/): a 7-day emergency WooCommerce migration, 40,000+ products.

## Industries

- [Beauty & personal care](https://sigmareef.com/industries/beauty/)
- [Wellness & supplements](https://sigmareef.com/industries/wellness/)
- [Supplements](https://sigmareef.com/industries/supplements/)
- [Food & beverage](https://sigmareef.com/industries/food-beverage/)
- [Pet care](https://sigmareef.com/industries/pet-care/)

## Insights

- [Insights index](https://sigmareef.com/insights/): articles on operating drag, execution speed, and WooCommerce systems.
- [What plugin sprawl costs a WooCommerce brand](https://sigmareef.com/insights/plugin-sprawl-cost/)
- [Decision latency: the hidden growth tax](https://sigmareef.com/insights/decision-latency/)
- [Before you migrate to Shopify: platform vs. workflow](https://sigmareef.com/insights/platform-vs-workflow/)
- [Why the first deliverable should be evidence](https://sigmareef.com/insights/evidence-before-implementation/)

## Other

- [FAQ](https://sigmareef.com/faq/): pricing, timelines, fit.
- [Contact](https://sigmareef.com/contact/)
- [WooCommerce Store Health Scorecard](https://sigmareef.com/scorecard/): a free self-assessment tool.